YouVersion names Verse of the Year, posts Bible app research trends for 2020
“It has been a difficult year with many people facing devastating loss, loneliness and fear,” said the founder of YouVersion. Bobby gruenewald. “While 2020 is a year that so many people say they would like to forget, we see it as a year to remember how God used the Bible App to help so many people who are looking for answers. Through all of the hardships, people continue to seek God and look to the Bible for strength, peace, and hope. “
At the start of the year, people most often searched the Bible App for phrases such as “new year”, “the bible in a year”, “faith” and “fast”. In mid-March, as COVID-19 accelerated, the number one search term was “fear.” Shortly thereafter, the fastest growing week-to-week search terms were words like “peace,” “hope” and “faith” as the pandemic continued.
The Bible App’s trending searches for 2020 also included “righteousness,” which peaked in late May and then again in late August and late September. The search terms “healing”, “peace” and “love” were consistently top results throughout the year. To see a progression of the top searched words and phrases in the Bible App throughout the year, check out the YouVersion 2020 Bible App Search Trends at app.bible.com/e/2020-search-trends.
“These top search terms really show what has taken its toll on the hearts and minds of people around the world at key times of the year,” said Gruenewald. “They reveal how people seek God as they battle the difficult circumstances they faced in 2020, and it’s something we can celebrate.”
As some churches temporarily suspended physical services to stop the spread of COVID-19, many people have used digital tools to connect with God, including the Bible App. With 43.6 Billion Bible Chapters Read, 7.5 Billion Audio Chapters Read, and 1.4 Billion Bible Plan Days Completed, The YouVersion Bible App Had Its Highest Level Of Global Bible Engagement In History of the application.
YouVersion also experienced record growth for the Bible App for Kids, which was developed in partnership with OneHope. In 2020 alone, the app was installed on over 22 million unique devices, for a total of over 60 million devices worldwide. Children around the world have made over 170 million bible apps for children’s stories this year, which is a 90% increase from the previous record set in 2019. With eight languages added this year, kids can now discover animated and interactive Bible stories. games in 60 different languages.
For more information on YouVersion Bible App trends in 2020, visit https://app.bible.com/e/2020.
Created by Church Life, YouVersion designs Bible-centered experiences that encourage and challenge people to seek God throughout the day. The Bible application offers a free Bible experience in over 1,500 languages and has been installed on over 450 million unique devices since 2008. Developed with OneHope in 2013, Bible app for children helps children engage with the Bible through interactive animations and fun activities. For more information about YouVersion, visit youversion.com.