The Creators of the YouVersion Bible App Celebrate the Launch of


Oklahoma City, Aug 06, 2018 (GLOBE NEWSWIRE) – This week, the creators of the Bible YouVersion app are celebrating the release of their new app called Bible Lens. The free app matches relevant Bible verses with photos of a person and automatically creates visually appealing and shareable illustrations. Bible Lens launched on Saturday August 4th. In the first weekend, the app reached over 265,000 installs, earning it # 1 in the App Store Lifestyle category and # 2 in free apps.

“As technologies emerge and create new possibilities, it is important to us that the Bible is at the forefront of innovation,” said Bobby Gruenewald, Pastor of Life.Church, Innovation Leader and Founder of YouVersion . “We believe that Bible Lens will make it easier for people to see the connections between the Bible and their daily lives, and we are encouraged by the number of people who have expressed an interest in engaging with the Bible in this way.

Using a form of artificial intelligence known as machine vision, Bible Lens analyzes a photo’s content such as objects, backgrounds, colors, and more to identify themes. Then the app searches the YouVersion database for the most relevant Bible verse to suggest to the user. With software that balances design elements like font choice and white space, the app automatically and artistically renders the verse on top of the image, creating stunning illustrations to share.

“If I took a photo with my left hand, Bible Lens would identify my wedding ring and probably create an image that highlights the wedding. If the app identified a source of light in my photo, it might suggest a Bible verse about how Jesus is the light of the world, ”Gruenewald said. “It’s amazing technology that gives us the unique opportunity to help people see their world from a different perspective.

Bible Lens will also provide the ability to create images from photos saved in a user’s camera roll. The app will make connections between the Bible and photographed moments like birthdays, lunches, vacations, and sporting events. The app will also recognize when the photo is a selfie.

“The selfie is often used as a way for a person to gain the approval of others,” said Gruenewald. “When the app encounters a selfie, it offers verses from the Bible to encourage them by suggesting what God can say about them. This way, we hope that Bible Lens actually redeems the selfie. ”

Bible Lens is YouVersion’s third app, which was created by Life.Church to help people engage with the Bible. It follows the Bible App for Kids, launched in 2013, and the YouVersion Bible App, launched on the first day of Apple’s App Store in 2008, which has since been downloaded to 330 million devices and across the board. the world’s countries.

After more than a decade of app development, YouVersion continues to imagine new ways for people to connect with the Bible. Bible Lens is the first product of YouVersion’s Bible Labs, a small team of engineers and software designers leveraging existing and emerging technologies for biblical engagement.

“Everywhere you look you can see people taking pictures to document their lives. Our hope is that as people go through their photos, Bible Lens will help them become more aware of God’s presence at every moment by relating their experiences to the Bible, ”said Gruenewald. “We are touched to be a part of this movement of God, and we look forward to seeing how Bible Lens will make a difference in people’s lives in the years to come. “

About YouVersion
YouVersion was created by Life.Church to help people engage with the Bible. The team designs and builds experiences that make it easy for people to integrate the Bible into their daily lives. Since 2008, the Bible App has offered a free Bible experience on smartphones, tablets and computers. The Kids’ Bible app launched in 2013 and engages children with Bible stories at an age appropriate level. The latest app, Bible Lens, analyzes objects in photos, finds the most relevant Bible verse, and automatically creates beautiful shareable illustrations. For more information about YouVersion, visit


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